Do you want to get a new brand noticed? Do you want to breathe new life into your existing brand? Or do you want to turn a negative brand view into a positive one amongst your target group? Creating brand recognition or (re)activating your brand begins with an effective branding campaign.
Website take-over, a Hyves campaign, DM or e-mail marketing?
The choice between a traditional offline campaign and an online campaign or a nice balance between the two is made based on the objectives and the target group. And whether you use a banner campaign, want to develop your brand through online communities such as Hyves or Facebook or want to capitalize on the experience of your brand, d-Tail Company will develop a strategy for you that will make you visible online to your target group.
A branding campaign begins by conveying your message.
Every objective has its own characteristics. d-Tail Company possess the knowledge and the skills to capitalize on these characteristics and the associated message, both at the visual as well as the textual level.
And then: Selecting and purchasing media.
d-Tail Company has insight into your target group and knows which channels you should use to best exploit your branding campaign. In recent years, d-Tail Company has worked together with a large number of providers of both online as well as offline media so we know how to get the most out of your campaign for competitive purchase prices. But if you want to handle the selection and purchasing yourself in collaboration with us and the media agency, that's fine as well.
Implementation and monitoring of your banner, e-mail or other media campaigns
After the message and content have been determined, you can implement the media expressions. d-Tail Company designers and developers have the most up-to-date knowledge and skills in the area of Flash, Photoshop and technological developments within the branch.
In regard to marketing, your campaign will be closely watched in order to adjust it wherever necessary during the campaign period.
More information about branding
For more information about branding you can call us at +31 (0)88 – 111 09 00 or send us an e-mail. We will contact you as soon as possible. From our Dutch office in the Amsterdam area we can also use an online service platform and video conferencing facilities.